Association of Junior Leagues International Inc. History
New York, New York 10001
U.S.A.
Telephone: (212) 951-8300
Fax: (212) 481-7196
Website: www.ajli.org
Incorporated: 1901 as the Junior League for the Promotion of Settlement Movements
Sales: $20 million (2002 est.)
NAIC: 813319 Other Social Advocacy Organizations
Company Perspectives:
The Association of Junior Leagues International Inc. is an organization of women committed to promoting voluntarism, developing the potential of women and improving communities through the effective action and leadership of trained volunteers. Its purpose is exclusively educational and charitable.
Key Dates:
- 1901:
- The Junior League for the Promotion of Settlement Movements is founded in New York by Mary Harriman.
- 1921:
- The Association of Junior Leagues International is formed.
- 1948:
- The New York chapter sells its luxurious clubhouse.
- 1978:
- The admissions policy is revamped.
- 2001:
- The group co-chairs the International Year of the Volunteer effort in the United States. secret from her friends. In the 1970s the group also was forced to grapple with the fact of its homogeneous membership. Rose Kennedy, mother of President John F. Kennedy, had been denied membership in the Junior League in her day, presumably because she was Catholic. The Junior League began to accept its first African American members in the late 1960s, but these women often faced considerable opposition. In an era of heightened racial politics, the overwhelmingly white face of the Junior League did little to enhance its reputation for committed social work. In 1978, the League's national conference voted to do away with the mandatory admissions policy, which had required two current members to sponsor a prospective member. Some local groups promptly changed to an open admissions policy, letting anyone join who would devote the necessary hours to League projects. Some chapters clung to the old policy, but gradually through the 1980s the Junior League began accepting Jewish and Catholic women, African Americans, and Hispanics.
By the mid-1980s, the Junior League's membership looked rather different from what it had 20 years earlier. Newsweek (August 11, 1986) sweepingly declared that "most of its 163,000 members are still from well-to-do families," yet half held paying jobs. These were often professional women with demanding careers, as opposed to the earlier League image of women who defined themselves as the wives of professional men. And the group became more politically vocal in the 1980s. The stature of the Junior League was lifted to new heights when a member, Sandra Day O'Connor, became the first female justice on the Supreme Court in 1981. The Junior League maintained a full-time lobbyist in its Washington office to argue for or propose legislation to Congress. The Junior League was influential in the 1980s in helping to pass the first federal legislation dealing with domestic violence. The group also focused on child welfare issues, and began a broad campaign in the 1980s to address the problems of women and alcohol abuse. Some chapters made concerted efforts to get Junior League members elected to state and local office. Individual chapters were often powerful fundraisers. The Kansas City Junior League alone, for example, raised $525,000 in 1985, from selling cookbooks and staging a ball.
By the early 1990s, the Junior League was still going strong, with 190,000 members and an administrative budget of more than $7 million. Collectively, the Junior League chapters raised approximately $20 million annually. Some 250 Junior League members or former members held elected office, including four women in Congress. The Junior League continued to be involved in a range of community service projects, from mural painting and playground repair to teen outreach programs and the funding of children's hospitals. The group added members over the 1990s, and made strides in attracting a more diverse population. By 1999, only slightly more than 70 percent of the group's membership was Protestant. The new president of the Association of Junior Leagues International beginning in 1998 was a Cuban-American woman, Clotilde Dedecker. Dedecker flouted Junior League stereotypes. She was an immigrant whose family had fled to the United States with virtually no money. Dedecker had benefited personally from charity showered on her family when she was a child, and she was at pains to dispel the clinging perception of Junior League members as cosseted wives with time on their hands for good works.
The Junior League celebrated its centennial in 2001. The group continued to focus on issues relating to women and children, including domestic violence, rape, AIDS prevention, and community theater and arts programs. The group had established more rigorous expectations of its members. New members now received six months of training, and then were expected to commit to at least two and a half hours a week of volunteer work. The United Nations designated 2001 the International Year of the Volunteer, and the Junior League was co-chair of the United States committee for the program. The Junior League adopted a new logo in 2002 as part of a public relations campaign to burnish the image of the organization. The group's new leader, Christine Benero, began an initiative called Healthy League, aimed at helping individual chapters become more effective.
Company History:
The Association of Junior Leagues International Inc. is the umbrella group for close to 300 local chapters of one of the nation's oldest and best-known women's volunteer organizations. Junior Leagues operate in cities across the United States, with half the members concentrated in southern states and the rest spread through other regions of the country. In addition, the group has chapters in Canada, Mexico, and in the United Kingdom. Junior League members are involved in a host of different charitable activities, many specifically benefiting women and children. Many Junior Leagues are active particularly in issues relating to children's health and education, including the financing of a children's hospital in Nashville and the running of a special school for children with speech problems in Atlanta. Junior League projects are quite various, and are carried out independently by local chapters. Some core concerns of the Junior League are family literacy, transitional housing, affordable and accessible daycare, caregiver education, and breast and ovarian cancer prevention, among others. All Junior League work is carried out by volunteers, often in association with other charitable groups such as the Red Cross. The group is financed by member dues, by fundraising activities such as charity balls, and by individual and corporate donations. Membership is open to women who commit to a certain amount of training and volunteer hours. Total Junior League membership is more than 190,000 women.
Founding in the Aftermath of a Ball
The Junior League was founded in New York City in 1901 by 19-year-old Mary Harriman. Harriman was from an extraordinarily privileged background. Her father, Edward H. Harriman, had made a fortune in railroads. Harriman's brother Averill went on to become governor of New York. While Mary Harriman was a freshman at Barnard College, she had her traditional "coming out" ball, a fancy dress affair that left her the next day aswim in bouquets of roses presented by her admirers. Harriman was apparently agitated by the waste of the flowers, which would soon fade, and she organized a group of friends to distribute the bouquets to patients in hospitals. Harriman soon formalized a group of 80 or so of her friends into what she named the Junior League for the Promotion of Settlement Movements. The settlement movement had gotten its start at the end of the 19th century with Jane Addams. Addams encouraged women to work to solve the problems of poverty in the cities, and settlement houses provided services such as daycare for working mothers. Harriman's group took the epithet "Junior" because the founding members were young. Later the group lost the specific association with the settlement movement and became simply the Junior League, though social work continued to be the focus of the group's activities.
Harriman's Junior League seemed to provide a needed outlet for young women in New York. Harriman wrote in the group's 1906 annual report, "It seems almost inhuman that we should live so close to suffering and poverty, that we should know of the relief work that exists within a few blocks of our home, and bear no part in this great life." Women like Harriman, who were wealthy and educated, were not expected to hold paying jobs, but it was acceptable to volunteer. The New York Junior League helped to find housing for young working women, brought dental care to children, and taught classes in art and music for poor children. Eleanor Roosevelt, one of six Junior League members to become First Lady, joined the Junior League in 1903, and taught dance and exercise classes. The Junior League quickly spread to other cities. Boston opened a chapter in 1907, and in 1910 Brooklyn, New York, and Portland, Oregon started Junior Leagues. By the early 1920s, there were more than 80 chapters spread across the United States.
The focus of the early Junior Leagues varied from group to group, but most issues related to health and education. The Brooklyn Junior League was instrumental in getting its community Board of Education to provide free lunches to public school children. Other groups worked on the campaign for women's suffrage. During World War I, the groups turned to war relief. In conjunction with the YWCA (Young Women's Christian Association), some Junior League members went to Europe to support the troops. The Junior League in San Francisco started a motorized delivery service that became the model for the Red Cross Motor Corps. In 1921 the various Junior League groups were put together under the Association of Junior Leagues International, headquartered in New York. The group was truly international, as the first Canadian group had gotten its charter in Montreal a few years earlier. The first Junior League in Mexico joined in 1930.
Fighting a White Gloves Image Mid-Century
Although community action was the core of the Junior League, from its earliest days the group also was seen as a blue-blood domain, its members pampered and privileged, more interested in appearing in the society pages than in truly changing society. In most groups, prospective members had to be nominated by two existing members, and this system ensured a certain homogeneity in those who joined. For most of its early history, the Junior League was overwhelmingly white and Protestant, and the New York group, which was for a long time the largest, had a reputation for containing only upper-crust, fashionable young women. The New York group built a $1.2 million home for itself in 1929 that had a swimming pool and a squash court. It was supposed to contain a nursery for children whose parents were ill or unable to care for them, but the posh clubhouse was evidently more known for its elegant Persian Room and hair salon than for its daycare center. Other groups outside of New York were far more modest, meeting in garages or in municipal buildings.
In the 1920s, many Junior Leagues instituted children's theater groups. The Chicago chapter first tried a children's theater project, and within a few years, more than 100 Junior League chapters made this a prime activity. Junior League fundraisers often came in the form of a "Follies" night, where League members put on a musical or dramatic show. Junior Leagues in many cities also became famous for elaborate balls, put on to raise money for League charitable projects. This kind of gala event helped fix the image of the Junior League as more or less aristocratic. Meanwhile, Junior League projects were often not only needful but less than glamorous. In the 1930s, during the worst years of the Great Depression, Junior Leagues ran soup kitchens and milk stations. Junior League volunteers also staffed or funded birth control clinics and training schools for nurses, as well as daycare centers for working mothers. In the 1930s the Junior Leagues also became more broadly politically active, forming Public Affairs committees that worked to track and influence legislation relating to public welfare policy. During World War II the Junior League was instrumental in finding women to fill civilian jobs left vacant by men who were fighting overseas. The Association of Junior Leagues International's executive director in the war years, Katherine Van Slyck, eventually became the head of the federal Office of Civilian Defense.
By the end of the 1940s, the Junior League boasted 47,000 members in 159 cities in the United States, plus several international chapters. The Junior League had many projects to be proud of, including a veterans rehabilitation center in Los Angeles, a school for speech therapy in Atlanta, a blood bank in Milwaukee, and group homes for troubled children in Detroit and St. Louis. But the Junior League was still plagued by its reputation as a haven for wealthy do-gooders; for some members, charitable work consisted of donating used clothing to League thrift shops. Other Junior League members confessed to being poorly trained for social work, or to being set tasks of dubious usefulness such as clipping photos out of magazines. In 1948 the Junior League launched a concerted campaign to refocus its energies on concrete projects, and to change its image with the press and public. The New York Junior League sold its clubhouse that year, finding that the luxurious building detracted from the message the group wanted to present. The League put out a pamphlet for its members called "How to Get Off the Society Page," and individual chapter members across the country met with newspaper editors to ask for more coverage of their charitable projects and less emphasis on their names and faces. The League also standardized its training program for new members and instituted stricter minimum requirements for how much charitable work members must take on. In addition, the group developed stricter guidelines for new groups wanting to become Junior League chapters. One national Junior League officer told the Saturday Evening Post (February 7, 1948) how petitioning chapters had previously been selected: "We took them in if we liked their handwriting and their stationery," she told the reporter. Starting in 1948, the group instituted a three-year process in which groups wanting to become Junior Leagues had to be inspected annually and comply with a program of community service.
Adapting to New Roles for Women: 1970s-80s
The group continued to grow strongly in the postwar years. By the early 1960s, the Junior League had more than 200 chapters and 88,000 members. However, as more and more women began working for pay in the 1960s and 1970s, the volunteer group began to seem in some cases outdated. When Mary Harriman began the Junior League, educated women had few options for a career outside the home. As professional jobs opened up to women, the Junior League had difficulty attracting new young members. One woman who became the director of the Association of Junior Leagues' Washington office in the 1990s told Town & Country (May 1993) that she had been ashamed to join the Junior League in the 1970s and had kept it
Further Reading:
- Amory, Cleveland, "The Junior League Gets Tough," Saturday Evening Post, February 7, 1948, pp. 33-34, 89.
- Bumiller, Elisabeth, "Reshaping the Image of the Junior League," New York Times, August 24, 1999, p. B2.
- Cleveland, Kathleen Parker, "A League of Their Own," Town & Country, May 1993, pp. 70-72, 126-128.
- Conant, Jennet, et al., "No More White Gloves," Newsweek, August 11, 1986, pp. 42-43.
- Franklin, Barry M., "Women's Voluntarism, Special Education, and the Junior League," History of Education, September 2000, p. 415.
- Gibbs, Nancy R., "High Noon for Women's Clubs," Time, May 30, 1988, p. 72.
- Green, Penelope, "100 Years Old and Still an Ingénue," New York Times, January 28, 2001, Sec. 9, p. 4.
- "Junior Mrs.," Newsweek, May 18, 1964, pp. 70-72.
- Kavelman, Buff, "The Junior League Comes of Age," Classic American Homes, February/March 2001, p. 20.
- Lightsey, Ed, "A League of Their Own," Georgia Trend, August 2002, p. 25.
- Logue, Ann C., "The Junior League Wants You!," T&D, June 2001, p. 62.
- Marks, Peter, "The Gloves Are Off, Sleeves Rolled Up," New York Times, January 16, 1994, Sec. 9, pp. 1, 5.
Source: International Directory of Company Histories, Vol.60. St. James Press, 2004.